The Weight Loss Diet Market
Marketdata’s Specialty – For 36 Years!
Questions? Call Us: 813-971-8080
These weight loss market research reports contain analyses, forecasts, and custom surveys not available elsewhere.
We also look at the non-traditional retail segments and channels that are not tracked yet account for billions in sales: infomercials, multi-level marketing companies, mail order, and Internet sales.
Marketdata is the ONLY market research firm to regularly track ALL 12 Segments of the U.S. weight loss programs market: commercial chains like Weight Watchers and Jenny Craig, medical weight loss clinics and programs based in hospitals, clinics, MD offices, clinics and by Dieticians, diet drugs, diet soft drinks, diet foods/entrees, diet books, exercise videos, artificial sweeteners, diet plans offered by health clubs, and meal replacements like Slim-Fast, OTC diet pills and appetite suppressants, weight loss surgeries, dieter demographics, franchising, “cyberdieting” (diet websites & mobile apps), worksite-based programs, and more.
We know the most about this market because we were the first to analyze and define this huge market in 1989. Our market research material was used as background for 1990 Congressional hearings and has been quoted extensively in all national periodicals. We speak to reporters, writers and analysts every week of the year, and have more “inside” contacts than anyone. That’s how we’re able to obtain hard-to-find information via phone interviews, company press releases, etc. Most competitors in this market are private firms, with no annual reports, 10Ks or financial press releases. Incredibly, there is NO national weight loss trade association, annual convention, or trade journal covering the industry!
********************************************************************************
Category: weight loss programs
The U.S. Meal Replacements Market: Retail & MLM Channels
Report FS 110
$995 * April 2025 * 77 pages * 21 tables & Charts
The $5.1 billion U.S. meal replacements market has held up fairly well the past few years, despite strong competition for dieter dollars from the GLP-1 drugs, but they were affected. Growth is forecast for 2025 and 2028. As a DIY weight loss strategy, meal replacement shakes and nutrition bars are stillpopular, are easily accessible, inexpensive, and they don’t have side effects.
Companies selling meal replacements lost $1.5 billion in sales to the GLP-1 drugs market in 2023-2024 – mostof the loss from Medifast. Some competitors have added the GLP-1 drugs to their programs to position themselves for a new future. High protein meal replacements have been positioned as an adjunct to the weight loss drugs.
This Marketdata report is a completely updated analysis of the U.S. meal replacements and OTC appetite suppressants market -– how they have been affected by and are responding to the popular GLP-1 drugs. This is the most comprehensive investigation of the U.S. meal replacements market published by anyone worldwide.
Included… dollar value & growth rate of the market (early 1980s to 2024 and 2025 & 2028 forecasts), latest market trends and company developments, status reports for retail and MLM meal replacements and weight loss supplements, major distribution channels, and growth drivers. Analysis of retail versus MLM sales channels. Analysis of the medical weight loss programs market and competition from GLP-1 drugs.
Competitor profiles for: Medifast, Herbalife, Slim-Fast (Glanbia), Simply Good Foods (Atkins Nutritionals), BeachBody, Visalis Life Sciences, Isagenix, Shaklee, AMWAY (Quixtar), and Nu-Skin.
Category: weight loss programs
The U.S. Weight Loss Market: Commercial (non-medical) Programs & Products
Report FS 105
$995 * March 2025 * 220 pages * 62 tables & Charts
The $38 billion U.S. commercial weight loss market is 15% larger than in 2020, but has had to pivot to adjust to huge competition from the popular GLP-1 drugs. The large commercial chains have been hurt the most since 2022, as Medifast’s MLM sales plummeted and Jenny Craig closed 500+ centers and filed for bankruptcy. Commercial weight loss firms lost $2 billion in sales to the GLP-1 drugs market. The business has gone virtual, and some competitors have added the GLP-1 drugs to their programs to position themselves for a new future.
However, some commercial markets have held up well. Diet soft drinks have shown surprising strength, and high protein meal replacements have been positioned as an adjunct to the weight loss drugs. The weight loss apps market is growing strongly. The ranks of commercial weight loss centers have been thinned, and franchising is all but dead as a growth model.
This is a completely revised and updated analysis of Marketdata’s best-selling biennial study about the U.S. weight loss market. This is the most comprehensive investigation of the U.S. commercial weight loss market published by anyone worldwide.
Covered… dollar value & growth rates of all major commercial weight loss market segments (early 1980s to 2024 and 2025 & 2028 forecasts), latest market trends and company developments, status reports for: diet soft drinks, artificial sweeteners, commercial weight loss centers, multi-level marketing diet plans, retail and MLM meal replacements and weight loss supplements, and low-cal frozen entrees. Analysis of the medical weight loss programs market and competition from MDs, hospitals, medical clinic chains, and telehealth.
The report includes a 35-year revenue analysis of the market through past recessions and fad diet cycles, weight loss center franchising, and extensive national/state commercial centers’ operating ratios. Rankings & revenues of top commercial chains, brand sales, and a Reference Directory. Competitor profiles for: Weight Watchers, Jenny Craig, NutriSystem, Medifast, Herbalife, Noom, MyFitness Pal, Slim-Fast (Glanbia), Simply Good Foods (Atkins Nutritionals), Slimgenics, Profile by Sanford, BeachBody, Metabolic Research, Visalis Life Sciences, Isagenix, Shaklee, AMWAY (Quixtar), and Nu-Skin.
New for this edition:
- Effects of the soaring GLP-1 drugs market and medical weight loss programs
- 2023-2024 market performance, 2025 & 2028 Forecasts
- Rankings/revenues of the leading competitors
- The franchising slowdown – why retail centers are disappearing.
Category: weight loss programs
The U.S. Medical Weight Loss Market: Impact of GLP-1 Drugs on MDs, Hospitals, Medical Chains and Franchises
Report FS 86
$995 * February 2025 * 154 pages * 35 tables & Charts
This report by Marketdata presents a complete picture of the medical weight loss market in the United States, with the inter-relationships between competing MDs, clinics, surgeons and pharmaceutical firms. It’s all here in one place. There are no medical associations or private sector research firms that cover the small and privately-owned medical weight loss chains, franchises, hospitals and clinics. Marketdata has filled in the gaps with extensive primary research.
The $33.8 billion U.S. medical weight loss market more than doubled in value from 2022 to 2024, due to soaring demand for GLP-1 medications. The tide has turned toward a greater focus on medical weight loss programs using the new GLP-1 drugs. At no other time in the past 36 years has one segment of the market so dominated the weight loss business.
Like commercial weight loss centers, medical programs have pivoted to a mix of virtual client meetings and in-person care.
Covered… dollar value & growth rates of all major medical weight loss market segments (1997 to 2024 & 2028 forecasts), latest market trends and company developments, in-depth analyses of these markets: weight loss surgery, programs by bariatricians, programs by hospitals, clinics (franchises, regional chains), and independent MDs, programs by VLCD (very low calorie diets) vendors, and the prescription obesity drugs market.
Includes:
- Market performance since the pandemic for all market segments: 2022-2024
- How dieter behavior changed with the pandemic
- Findings of interviews with managements of medical chains, associations
- New data about the number of hospitals with weight loss programs, by state
- Analysis of the skyrocketing market for Rx obesity drugs and MD programs
- The franchising of medical weight loss clinics
- Profit & Loss Statement for a typical medical weight loss clinic
- Rankings of the leading competitors by revenues, no. of sites
In-depth competitor profiles for: HMR, Optifast, Robard, Lindora Clinics, Ideal Protein, Options Medical Weight Loss, Medi-Weightloss Clinics, Centers for Medical Weight Loss, Medical Weight Loss of Michigan, Nuviva, JumptStart MD, Dr. G’s, and more.
The Telehealth Weight Loss Market
Report # FS96
$995, April 2024, 88 Pages, 22 Competitor Profiles
This new Marketdata report presents an analysis of weight loss programs provided by various telehealth/telemedicine platforms. Telehealth soared during the pandemic in 2020 as consumers stayed home and communicated with their physicians via Zoom video calls and by phone, email and chat. The number of telehealth companies exploded. Then, in 2021-2023, as demand for the GLP-1 weight loss medications took off, many of these telehealth providers added weight loss plans based on access to these drugs, plus support.
The market became more crowded in 2023, as more telehealth companies entered the GLP-1 drugs market, and consumers began to return to in-person doctor visits. The percent of American adults using telehealth services fell from 37% in 2021 to 22% by 2023. 2025 could be a difficult year where we see consolidation, as the GLP-1 meds shortages disappear with new production capacity and the many compounding pharmacies stop making compounded semaglutide that so many dieters are now using.
The report includes in-depth analyses of: the scope of telehealth usage in the U.S., telehealth user demographics, pros and cons, criticisms, investment in telehealth, 2020-2024 market/revenue estimates, 2028 forecasts, what fees are charged by telehealth companies, recent competitor and market developments, comparisons of weight loss coaches and telemedicine coaches (number, salaries, by state), and the GLP-1 compounding pharmacies situation and its effect on the market.
Includes profiles for: Weight Watchers Clinic, LifeMD/Medifast, Noom, Ro.co, Calibrate Health, AmWell, Amazon Health, Teladoc, Form Health (Lilly Direct), Hims & Hers, Mochi Health, Form Health, and 10 more.
U.S. Weight Loss Market: 2024 Status Report
Report # FS95
$895, March 2024, 107 Pages, 20 Tables
This new Marketdata report presents a wrap-up of 2023 performance for the U.S. weight loss market during the obesity drugs market explosion and a forecast for 2024. The value of the total market is estimated to have grown to a historic peak of $90 billion in 2023, boosted by soaring sales of the popular prescription GLP-1 weight loss drugs. This is a paradigm shift to medical programs, and a major challenge for competing commercial diet companies, which lost $1 billion in revenues since 2022.
GLP-1 drugs are a game changer in terms of the number of medications now on the market, plus others to come in the next several years. They have affected dieter behavior and how commercial diet companies operate. Nearly all non-medical segments of the market have felt the pain of declining sales, and 26,500 weight loss coaches have lost their jobs. However, more physicians are adding weight loss to their practices, bariatric surgeries are hitting new highs, and caseloads/revenues at medical weight loss franchises and at bariatricians are growing.
The report includes in-depth analyses of: 2020-2023 market/revenue performance, recent competitor and market developments, current dieter trends, diet company advertising spending, and a new analysis of the number and salaries of weight loss coaches in the industry. Special emphasis and analysis on the obesity drugs market, risks, what could derail the market, and why there is a wild west environment emerging – problems with using cheaper compounded drugs that are not FDA-approved.
Individual Status Reports and the Effects of the obesity drugs boom on operations and revenues, for ALL major weight loss market segments… diet soft drinks, artificial sweeteners, health clubs industry, commercial weight loss chains, retail meal replacements and retail appetite suppressants, medical programs (physicians, hospitals/clinic programs, prescription diet drugs, bariatricians, weight loss surgeries), and low-calorie dinner entrees.
Includes profiles/updated outlooks for: WW, NutriSystem, Jenny Craig, Medifast, Herbalife, Glanbia (Slim-Fast), Noom, Simply Good Foods (Atkins), HMR Boston, Lindora, and Profile by Sanford. Marketdata analysis of company strategy, conference calls.
Category: weight loss programs
U.S. Weight Loss & Diet Control Market – March 2023
Report # FS85
$1,395, March 2023, 427 Pages, 160 Tables, 34 Competitor Profiles
This is a completely revised and updated 17th edition report. The $75 billion U.S. weight loss market grew nearly 15% last year from the depressed level of 2020. Most segment of the market have recovered from the Covid-19 pandemic and recession. The big story of 2022 has been the soaring demand for new obesity drugs such as Wegovy and Saxenda, with more new drugs coming soon. The market may be entering a new era of medical approaches. Even Weight Watchers is now providing a medical plan.
The frozen diet entrees market and diet soft drinks have shown surprising strength, but the health clubs industry was devasted by the pandemic and emerges as a smaller sector. Supply chain disruptions affected the MLM market for meal replacements into 2021 and 2022, tamping down growth for Herbalife and Medifast. The ranks of commercial weight loss centers have been thinned out, and chains had to pivot to virtual client meetings and drop shipping of products.
Do-it-yourself plans still abound as consumers use free diet & fitness apps. Many untapped niches still exist. This is a completely revised and updated analysis of Marketdata’s best-selling biennial study about the U.S. weight loss market. This is the most comprehensive investigation of the U.S. weight loss market published by anyone worldwide.
Covered… dollar value & growth rates of all major weight loss market segments (early 1980s to 2022 and 2023 & 2027 forecasts), latest market trends and developments, status reports for: diet soft drinks, artificial sweeteners, health clubs, commercial diet center chains, multi-level marketing diet plans, retail meal replacements & weight loss supplements, medical programs (weight loss surgery, MDs, hospitals/clinic programs, Rx diet drugs, bariatricians, VLCD programs), low-cal frozen entrees, and the diet books & exercise DVDs market.
New for this edition:
- Effects of the Pandemic on operations & revenues for all market segments, analysis of the recovery
- How dieter behavior changed with the pandemic
- The skyrocketing market for Rx obesity drugs and MD programs
- 2022 market performance, 2023 & 2027 Forecasts
- The most popular diets today
- Ranking of the leading competitor companies
- Outlook for the 2023 diet season
- Why MLM is a major force in meal replacements sales, tough year in 2022
- The franchising slowdown.
Also included: 34-year revenue analysis of the market through past recessions and fad diet cycles, comprehensive dieter demographics, weight loss center franchising, and extensive national/state commercial centers’ operating ratios. Rankings & revenues of top commercial chains, brand sales, and a Reference Directory. Contains 34 in-depth competitor profiles for: Weight Watchers, Jenny Craig, NutriSystem, Medifast, Herbalife, Noom, Slim-Fast, Atkins Nutritionals, HMR, Optifast, Robard, Lindora Clinics, Slimgenics, Ideal Protein, Profile by Sanford, BeachBody, Metabolic Research, Smart For Life, Medi-Weightloss, Centers for Medical Weight Loss, Nuviva, JumptStart MD, Dr. G’s, more.
Also sold by individual chapters at lower prices
Category: weight loss programs
Category: weight loss programs
The U.S. Weight Loss Market: A Statistical Profile (Data Pack)
Report # FS 78
$450 , Nov. 2022, 84 Pages, 43 Tables & Charts
Marketdata has created a new “Data Pack” report that presents mostly statistical profiles and tables, with some analyses. This report contains a rare data set that traces the size and growth of ALL U.S. weight loss market segments from 1989 to 2022 and 2025 forecasts, enabling the reader to trace market performance historically via 30+ years, through recessions and growth cycles – a truly long-term view. There is a major focus on commercial diet companies. Extensive industry metrics are included. The report does not contain in-depth competitor/company profiles. Rather, it examines the structure and size of the market. Effects of the pandemic are included.
The U.S. weight loss market reached a record $78 billion in 2019, but suffered a 21% decline in value during 2020 due to the Covid-19 pandemic and recession. However, there were bright spots. Commercial chains held up well, as did the meal replacements market, frozen diet entrees, and multi-level marketing channels. Weight loss providers had to pivot to virtual client meetings and drop shipping of products. Technology became more important, as Zoom meetings, apps and streaming services soared in usage.
Covered… dollar value & growth rates of all major weight loss market segments (early 1980s to 2019, 2020, 2021, 2022 and 2025 forecasts), Dieter demographic profile, status reports for: diet soft drinks, artificial sweeteners, health clubs, commercial diet center chains, retail meal replacements & OTC diet pills, medical weight loss programs (weight loss surgery, MD/hospital/clinic programs, Rx diet drugs, bariatricians, VLCD programs), low-cal frozen entrees.
Includes a Reference Directory of industry trade associations, trade journals, consultants and other sources.
Category: weight loss programs
The Weight Loss Market In California, Texas, Florida & New York States
Report # FS 84
$995 , Nov. 2022, 79 Pages
This new report by Marketdata provides a deep dive analysis of the weight loss market in the top 4 states – the largest markets for weight loss programs and products in the United States. State data on weight loss programs is especially hard to find, but it does exist, mostly for commercial diet centers. Within the state, there are significant difference from county to county.
This study includes a status report of the total weight loss market and key developments from 2019 to 2022, state dieter demographics, $ size of the state market in 2019, 2021 and 2025 forecast (based on receipts of commercial diet centers, bariatrician programs, known medical franchises operating in the state, meal replacements and OTC diet pills sales). Covers the pandemic’s effect on operations for weight loss centers, key metrics snapshot of all commercial diet centers from 2002-2017, key metrics by the largest counties (no. of establishments, estd. receipts, avg. receipts per establishment, no. of employees), plus weight loss counselor salaries, and a sample income statement of a retail diet center.
Also includes an estimate of bariatrician revenues in the state, profiles of leading medical weight loss franchises (Medi-WeightLoss, Nuviva, Dr. G’s Weight Loss, Physician’s Weight Loss, Lindora, CMWL), and the state share of the meal replacements and retail diet pills market.
Category: weight loss programs
The Weight Loss Market in California
Report # FS 80
$395 , Dec. 2022, 26 Pages
This new report by Marketdata provides a deep dive analysis of the weight loss market in the state of California – one of the four largest markets for weight loss programs and products in the United States. State data on weight loss programs is especially hard to find, but it does exist, mostly for commercial diet centers. Within the state, there are significant difference from county to county.
This study includes a status report of the total weight loss market and key developments from 2019 to 2022, state dieter demographics, $ size of the state market in 2019, 2021 and 2025 forecast (based on receipts of commercial diet centers, bariatrician programs, known medical franchises operating in the state, meal replacements and OTC diet pills sales). Covers the pandemic’s effect on operations for California weight loss centers, key metrics snapshot of all commercial diet centers from 2002-2017, key metrics by the 8 largest counties in California (no. of establishments, estd. receipts, avg. receipts per establishment, no. of employees), and weight loss counselor salaries, and a sample income statement of a retail diet center. Also includes an estimate of bariatrician revenues in the state, profiles of leading medical weight loss franchises (Lindora, Jumpstart MD), and the state share of the meal replacements and retail diet pills market.
Category: weight loss programs
The Weight Loss Market in Texas
Report # FS 81
$395 , Dec. 2022, 28 Pages
This new report by Marketdata provides a deep dive analysis of the weight loss market in the state of Texas – one of the four largest markets for weight loss programs and products in the United States. State data on weight loss programs is especially hard to find, but it does exist, mostly for commercial diet centers. Within the state, there are significant difference from county to county.
This study includes a status report of the total weight loss market and key developments from 2019 to 2022, state dieter demographics, $ size of the state market in 2019, 2021 and 2025 forecast (based on receipts of commercial diet centers, bariatrician programs, known medical franchises operating in the state, meal replacements and OTC diet pills sales). Covers the pandemic’s effect on operations for Texas weight loss centers, key metrics snapshot of all commercial diet centers from 2002-2017, key metrics by the 6 largest counties in Texas (no. of establishments, estd. receipts, avg. receipts per establishment, no. of employees), and weight loss counselor salaries, and a sample income statement of a retail diet center. Also includes an estimate of bariatrician revenues in the state, profiles of leading medical weight loss franchises, and the state share of the meal replacements and retail diet pills market.
Category: weight loss programs
The Weight Loss Market in Florida
Report # FS 82
$395 , Dec. 2022, 26 Pages
This new report by Marketdata provides a deep dive analysis of the weight loss market in the state of Florida – one of the four largest markets for weight loss programs and products in the United States. State data on weight loss programs is especially hard to find, but it does exist, mostly for commercial diet centers. Within the state, there are significant difference from county to county.
This study includes a status report of the total weight loss market and key developments from 2019 to 2022, state dieter demographics, $ size of the state market in 2019, 2021 and 2025 forecast (based on receipts of commercial diet centers, bariatrician programs, known medical franchises operating in the state, meal replacements and OTC diet pills sales). Covers the pandemic’s effect on operations for Florida weight loss centers, key metrics snapshot of all commercial diet centers from 2002-2017, key metrics by the 7 largest counties in Florida (no. of establishments, estd. receipts, avg. receipts per establishment, no. of employees), plus weight loss counselor salaries, and a sample income statement of a retail diet center. Also includes an estimate of bariatrician revenues in the state, profiles of leading medical weight loss franchises (Medi-WeightLoss, Nuviva, Dr. G’s Weight Loss, Physician’s Weight Loss), and the state share of the meal replacements and retail diet pills market.
Category: weight loss programs
The Weight Loss Market in New York
Report # FS 83
$395 , Dec. 2022, 26 Pages
This new report by Marketdata provides a deep dive analysis of the weight loss market in the state of New York – one of the four largest markets for weight loss programs and products in the United States. State data on weight loss programs is especially hard to find, but it does exist, mostly for commercial diet centers. Within the state, there are significant difference from county to county.
This study includes a status report of the total weight loss market and key developments from 2019 to 2022, state dieter demographics, $ size of the state market in 2019, 2021 and 2025 forecast (based on receipts of commercial diet centers, bariatrician programs, known medical franchises operating in the state, meal replacements and OTC diet pills sales). Covers the pandemic’s effect on operations for New York weight loss centers, key metrics snapshot of all commercial diet centers from 2002-2017, key metrics by the 5 largest counties in New York (no. of establishments, estd. receipts, avg. receipts per establishment, no. of employees), and weight loss counselor salaries, and a sample income statement of a retail diet center. Also includes an estimate of bariatrician revenues in the state, profiles of leading medical weight loss franchises, and the state share of the meal replacements and retail diet pills market.
Category: weight loss programs
U.S. Weight Market: 2022 Status Report & Forecast
Report # FS 76
$795 , March 2022, 90 Pages, 16 Tables, 11 Competitor Profiles
This new Marketdata report presents a wrap-up of 2020 & 2021 performance for the U.S. weight loss market during the Covid-19 pandemic, and a forecast for 2022 and the current “diet season”. The value of the total market is estimated to have declined by a historic 25% in 2020, to $58 billion. as a result of closures of weight loss centers and medical programs. However, in 2021 the market recovered nearly all of that, up 24% to $72.6 billion.
Some market segments actually prospered due to shifting dieter behaviors – frozen dinner entrees, meal replacements, obesity medications, weight loss apps and other virtual services, and multi-level marketing channels.
The report covers discussions of: 2020-2021 market/revenue performance, recent competitor and market developments, current dieter trends, MLM channels, weight loss & fitness apps.
Individual Status Reports and the Effects of the Pandemic on operations and revenues, for ALL major weight loss market segments… diet soft drinks, artificial sweeteners, health clubs industry, commercial weight loss chains, retail meal replacements and diet supplements, medical programs (physicians, hospitals/clinic programs, prescription diet drugs, bariatricians, weight loss surgeries), and low-calorie dinner entrees.
Includes profiles/updated outlooks for: WW, NutriSystem, Jenny Craig, Medifast, Herbalife, Glanbia (Slim-Fast), Noom, Simply Good Foods (Atkins), HMR Boston, Lindora, and Profile by Sanford. Marketdata analysis of company strategy, conference calls.
Category: weight loss programs
HOW TO SET UP A PROFITABLE MEDICAL WEIGHT LOSS PROGRAM
Report # FS56
$995 *May 2022 *230 pages
This is Simply The Most Detailed Blueprint Ever Written For Running A Successful Medical Weight Loss Program, For: Investors, MDs, Nurses, RDs and Physicians’ Assistants. Many people, including medical professionals, want to get into the $65 billion U.S. weight loss business. But how? Do you simply buy a franchise for $150K-$400K? A license? Start your own program from scratch? How much will it cost, and which ventures will be most likely to succeed? How can you avoid the mistakes others in this business have made? Do you have the qualities and background to make it in weight loss?
The U.S. medical weight loss programs and services market is huge – worth $8.2 billion in 2021, when including bariatric surgery. Programs by hospitals, clinics, franchises, and independent physicians generate $1.6 billion. Many MDs would love to grab a piece of this market, but don’t have the marketing and business background to know how. This completely revised and updated Guide lays it out, step by step.
The Guide provides an outlook of medical vs. competing commercial programs, and how they were affected by the pandemic. It details existing medical weight loss programs by MDs, hospitals and clinics, their business models, fees, and features, and examines programs by drugstore chain healthcare mini-clinics. It examines programs by bariatricians as well.
The Guide provides operating metrics: average revenues per program, a typical income statement of expenses and profits, plus start-up costs. Findings of interviews with top managements at leading companies. Discussions and advice for: staffing, center design, IT requirements, counselors and Dietitians, marketing, websites, patient financing, creating meal plans, using Rx diet drugs, supplements and meal replacements, establishing your brand, why some diet companies fail, and case studies of successful medical weight loss programs. Includes reimbursement opportunities related to the Affordable Care Act.
In-depth profiles for: Lindora Clinics, Smart For Life, Medi-Weightloss, Centers for Medical Weight Loss, Nuviva Clinics, Let’s Lose, Dr. G’s Weight Loss, JumpStartMD, Medical Weight Loss of Michigan, CVS Health, Rite-Aid, Wal-Mart, and more.
This Guide includes necessary forms (Collaborative Practice Agreement), CPT billing codes for obesity counseling, and sample marketing brochures.
This guide by Marketdata covers it all, from soup to nuts. Written in an easy to read style, with commentary by the nation’s leading 33-year weight loss market analyst and consultant, John LaRosa. Comes complete with administrative forms, contracts, sample meal plans, sample ads and brochures, referrals to ad agencies and consultants with extensive weight loss company experience, and more.
This practical Guide cover these topics, in detail:
- Do You Have What It Takes To Survive In This Business?
- Reality Check for MDs, Success Criteria
- Diet Market 2022 Status Report and Effects of the Pandemic
- Program Components
- Pricing and patient financing
- ACA’s Preventative Care Benefit Opportunities
- What Dieters Want today
- Existing Medical Franchises & Other Models – company descriptions, costs
- Start-up Costs
- Retail Clinic Set-up & Layout
- Staff Recruitment & Salaries
- Operations, Expected Revenues & Profits
- Bookkeeping, IT requirements and consultants
- Marketing Methods to use, costs
- Weight loss Counselor’s Role & Quality, salaries
- Case Studies of Successful Medical Weight Loss Chains
- Creating Meal Plans (28-day plan provided)
- The Private Labeling of Meal Replacements
- Using Prescription Obesity Drugs and Supplements
- Strategy of Diversification
- Building your brand.
Category: weight loss programs
In-Person Consulting Package: $9,995 Flat Fee – 2 Days Plus 7 Reports,
(Includes Travel & Lodging Expenses)
Marketdata’s President and Research Director and 27-year analyst of the weight loss market, John LaRosa, MBA, will come to your company and meet with your top management for two full days. This is a custom presentation of the status of the diet market, emerging trends, untapped markets, and how YOUR company can profit from them. He will meet with your marketing, management, advertising and other staff to asses your strengths/weaknesses vs. competitors, and prepare a strategic plan with specific recommendations. PLUS: you receive ALL of Marketdata’s diet market research reports published since 2011–8 reports and 1,150+ total pages of incisive research (an $8,465 value)! Airfare and hotel costs are included. Call for details and availability.
Medical Weight Loss Consulting Package
NEW: Attention Physicians – Thinking About Adding A Medical
Marketdata has been tracking this development for years. MDs today have several choices:
1) buy a franchise for $150,000-$400,000 and pay ongoing royalties,
2) buy a license to use a company’s model and brand name, or
3) start your own program, with more flexibility, a variety of diet plans, for a low one-time consulting fee, with NO royalties. Which option would YOU choose?
Marketdata has a relationship with an experienced medical weight loss consultant, whose company has operated several medical weight loss clinics for years. His one-time fee is $20,000 for 10 days of in-person training and set-up at YOUR office. Plus a detailed “how to” operations manual, ongoing support, and the ability for your staff to shadow a working clinic. This is soup-to-nuts business training and materials. A rare few offer this type of training nationwide.
Programs involve safely using FDA approved medications along with 30+ different customizable diets and exercise plans. Add to that, Low T protocols for men and BHRT protocols for women and a full complement of injectable medications, HCG, vitamin combinations, private labeled nutraceuticals, protein products — all the resources you need for your new venture.
This firm has trained 25 groups in 22 States who have now opened 31 locations. Trainees’ backgrounds include: Aesthetics, Anesthesiology, Chiprotractor, Consierge, Dietitian, ER, Family Practice, Hospitalist, General Surgery, Infectious Disease, Internal Medicine, OB/GYN, Orthopedist, Nurse Practitioner, Pain Management and Urology.
Provider & Owner Training Included:
-
- One on One Practice Owner Personalized Training Session
-
- Provider Training Course and Shadowing at clinic locations
-
- Case Scenario Analysis
-
- Medical Protocol Training Sessions
-
- Medical Protocol Manual
-
- Pharmaceutical use Protocol and Training
-
- Cloud Based EMR with Proprietary Weight Loss/BHRT/Low-T Templates
-
- Cloud Based Prescription Dispensing and Ordering
-
- Full HIPAA/OSHA Compliance Training
-
- Physician Dispensing Pharmacy/DEA Compliance/Injectables
-
- National Negotiated Vendor Pricing
-
- Marketing and Public Relations Assistance
-
- Customizable Advertising/Advertising Campaigns/Materials/Paid Search
-
- Advertising Manual
-
- Floor Plan Design
-
- Insurance Billing
- Strategic Planning
Practice Administration Training Provided:
-
- One on One Personalized Training Days at a clinic for your admin team
-
- Practice Manager Shadowing
-
- Practice Manager Manual
-
- 300+ Page Operations Manual
-
- Customizable Employee Manual
- Hiring Assistance
- Front Office – Daily Operational Procedures
- Back Office – Daily Operation Procedures
-
- OSHA/HIPAA Training
-
- Operations Forms in modifiable formats
- Phone Protocols / Patient Interaction Training
- Accounting and Billing
Optional direct to consumer lab testing and hormone replacement therapy services also available.
100% Financing Available up to 120 Months
Sound Interesting? Contact John LaRosa at Marketdata, at: 813-971-8080, or email: marketdataent@yahoo.com and we’ll refer you to our consulting contact.
U.S. Weight Loss & Diet Control Market
Report # FS67
$1,495, March 2021, 438 Pages, 160 Tables, 34 Competitor Profiles
The U.S. weight loss market reached a record $78 billion in 2019, but suffered a 21% decline in value during 2020 due to the Covid-19 pandemic and recession. However, there were bright spots. Commercial chains held up well, as did the meal replacements market, frozen diet entrees, and multi-level marketing channels. Health clubs and most medical weight loss programs were hit the hardest, with contractions of 37% and 27%, respectively. Weight loss providers had to pivot to virtual client meetings and drop shipping of products. Technology became more important, as Zoom meetings, apps and streaming services soared in usage. Due to pend-up demand and consumer weight gain in 2020, most providers are looking for a strong rebound in 2021, as Americans get vaccinated and businesses reopen.
Do-it-yourself plans still abound as consumers use free diet & fitness apps. Many untapped niches still exist. This is a completely revised and updated analysis of Marketdata’s best-selling biennial study about the U.S. weight loss market. This is the most comprehensive investigation of the U.S. weight loss market published by anyone worldwide.
Covered… dollar value & growth rates of all major weight loss market segments (early 1980s to 2019, 2020, 2021 and 2025 forecasts), latest market trends and developments, status reports for: diet soft drinks, artificial sweeteners, health clubs, commercial diet center chains and apps, multi-level marketing diet plans, retail meal replacements & diet pills, medical programs (weight loss surgery, MDs, hospitals/clinic programs, Rx diet drugs, bariatricians, VLCD programs), low-cal frozen entrees, and the diet books & exercise DVDs and streaming market.
New for this edition:
- Effects of the Pandemic on operations/revenues for all market segments
- How dieter behavior changed with the pandemic
- 2021 & 2025 Forecasts
- The most popular diets like Keto, intermittent fasting
- Leading competitor top management interviews
- How the 2021 diet season is shaping up
- Why MLM has gained as a distribution model
- Why meal replacements are still strong, but not retail diet pills.
- Outlook for medical weight loss programs of all types, why they’ve lost momentum
Also included: 32-year revenue analysis of the market through past recessions and fad diet cycles, comprehensive dieter demographics, weight loss center franchising, and extensive national/state commercial centers’ operating ratios. Rankings & revenues of top commercial chains, brand sales, and a Reference Directory. Contains 34 in-depth competitor profiles for: Weight Watchers, Jenny Craig, NutriSystem, Medifast, Herbalife, Noom, Visalus, Isagenix, Slim-Fast, Atkins Nutritionals, HMR, Optifast, Robard, Lindora Clinics, Slimgenics, Ideal Protein, Profile by Sanford, BeachBody, Metabolic Research, Smart For Life, Medi-Weightloss, Centers for Medical Weight Loss, Nuviva, JumptStart MD, Dr. G’s, more.
Also sold by individual chapters at lower prices
Category: weight loss programs
The Digital Weight Loss Market: Websites, Apps & More (New)
Report # FS68
$995, April 2019, 121 Pages, 41 Competitor Profiles
Digital or virtual weight loss is a growing $1.4 billion market. Technology and increased usage of the Internet have changed the way Americans lose weight, and how they access the services of weight loss companies and experts. New companies and apps for smartphones have entered the market in attempts to “disrupt” long-established players like Weight Watchers. Successful weight loss companies today have both off-line and online methods of reaching dieters.
This is a completely new analysis, and is the most comprehensive investigation of the “virtual” weight loss market published by anyone worldwide.
The report covers… Market dollar value & growth rate from 2006 to 2023 forecast, latest market trends and developments, nature & structure of the digital diet market (type of diet websites, portals, retail and healthcare sites selling diet products), status report of the broader $72 billion weight loss market, opinions and outlook for the market by competitors and analysts, online dieter demographics, analysis of weight loss websites (their operating models, revenue sources, top 25 traffic ranks), weight loss apps and fitness trackers (downloads, revenues, ranking, features, effectiveness), online weight loss courses, and usage of telemedicine for weight loss video coaching. Also includes a weight loss industry Reference Directory.
Contains 21 in-depth competitor profiles for: Weight Watchers.com, MyFitnessPal, FitBit, Noom, CaloriesCount.com, Diet.com, JillianMichaels.com, SparkPeople, HMR At Home, LoseIt!, CalorieKing, Fooducate, Udemy, Coursera, and more.