John LaRosa is the President of Marketdata Enterprises, Inc., a 39-year old privately owned independent market research publishing/consulting firm. During his career, Mr. LaRosa has personally authored more than 100 major industry/market studies, primarily in the service and healthcare sectors. In addition to publishing such studies, Marketdata has extensive experience creating and building “authority websites”
Forecasting Industry Sales Growth – It’s Not Rocket Science – By J. LaRosa, Marketdata
Dec. 26, 2018 For many people, forecasting may seem complicated--more an art than a science. It doesn't have to be ...
Read More
Read More
Globalization Is Good, And Bad – By J. LaRosa, Marketdata
Dec. 16, 2018 Globalization - the development of an increasingly integrated global economy marked especially by free trade, free flow of ...
Read More
Read More
Rosa Motors Launches Kickstarter Campaign for Hoverbike Motorcycles – J. LaRosa
Dec. 14, 2018 Christian LaRosa, my son, is hard at work on his hover bike motorcycle and the company he ...
Read More
Read More
Did NutriSystem Make The Right Choice? – J. LaRosa, Marketdata
Dec. 10, 2018 Today, a major player in the diet space, NutriSystem, announced that it has been acquired by Tivity ...
Read More
Read More
How’s The Law Of Attraction Working For You? – J. LaRosa, Marketdata
Dec. 5, 2018 I've heard a lot about the "law of attraction" the past few years. Maybe you have too ...
Read More
Read More
Commercial Weight Loss Centers On Track for 18% Sales Gain in 2018 – J. LaRosa, Marketdata
Dec. 4, 2018 Based on individual public company-provided guidance for expected full-year revenues, as of the end of the 3rd ...
Read More
Read More
Research Gets Easier, But Harder – J. LaRosa, Marketdata
Dec. 2, 2018 When you've been in a field for 40 years, things change, a lot. The market research field ...
Read More
Read More
Top Six Things To Know About The U.S. Fertility Clinics Industry – J. LaRosa, Marketdata
Nov. 28, 2018 Top Six Things To Know About The U.S. Fertility Clinics Industry By: John LaRosa, ...
Read More
Read More
Chambers of Commerce – Valuable Tools For Small Business – J. LaRosa, Marketdata
Nov. 19, 2018 One valuable source of information and advice for small businesses and start-ups is the local Chamber of ...
Read More
Read More
Before Buying A Franchise, Do Your Homework – J. LaRosa, Marketdata
Nov. 19, 2018 Many people today are looking for alternative careers and a way to become their own boss. But, ...
Read More
Read More
U.S. Gigs & Side Hustles Market Is Huge and Growing
Oct. 5, 2018 -- Marketdata LLC, a leading independent market research publisher of “off-the-shelf” studies about service industries since 1979, ...
Read More
Read More
Outlook Is Strong For U.S. Weight Loss Market
Sept. 25, 2018 There are very few negatives in this year’s outlook for the U.S. weight loss market. The largest ...
Read More
Read More
Sub-par Research Reports From India & China
Sept. 18, 2018 Warning for market research report buyers: Poor quality from India & China. Listen to this video by ...
Read More
Read More
The Immigrant vs. American Business Model: Passion vs. Family – By John LaRosa
Sept. 17, 2018 -- Here in America, we take great pride in being rugged individualists and entrepreneurs. We are told ...
Read More
Read More
Why No Trade Group For The Diet Industry?
Sept. 10, 2018 - There is a trade association for virtually every industry in the United States. Literally thousands exist ...
Read More
Read More
Tattoo Parlors & Tattoo Removal Is Now A Booming $3 Billion Industry: By John LaRosa
Aug. 13, 2018 Tattoos and body art in the U.S. have soared in popularity lately, especially among Millennials, fueling an ...
Read More
Read More
Will The Meal Kits Delivery Market Hold Up In A Recession?
Aug. 13, 2018 The food industry is the latest targeted for “disrupting”. Venture capital firms have been in a frenzy ...
Read More
Read More
American Singles Fuel $2.5 Billion Dating & Matchmaking Market
Aug. 13, 2018 Matchmaking and online dating has become big business, with dating services estimated to be worth $2.5 billion ...
Read More
Read More
U.S. Health Coaching Market Growing Among Consumers, Insurers & Employers
Aug. 13, 2018 Health coaching has emerged as a $6 billion service market, with a strong growth outlook. There are ...
Read More
Read More
Autism Treatment Programs Are Growing: A $1.8 Billion Market
Aug. 13, 2018 Although we still do not know the specific causes of autism, we do know one thing. The ...
Read More
Read More
Top 6 Things To Know About The $28 Billion Sleep Aids Market
Aug. 13, 2018 As U.S. obesity rates climb and Americans age, more people are developing sleep apnea, restless leg syndrome ...
Read More
Read More
Top 6 Things To Know About The Personal Coaching Market
Aug. 13, 2018 Personal and life coaching has become big business in America, as clients seek guidance for career transition, ...
Read More
Read More
Why Physicians Need To Get Involved in Weight Loss: Whitepaper By J. LaRosa
August 7, 2018 Why Physicians Need To Get Involved In Weight Loss By: John LaRosa, President, Marketdata LLC August 7, ...
Read More
Read More
Weight Watchers Q2 Results Beat Estimates
Aug. 6, 2018 - Management reported that: "Our WW FreestyleTM program is resonating globally, driving continued strong performance in all of our ...
Read More
Read More
The American Weight Loss Industry: Built By Entrepreneurs
August 2018 The American Weight Loss Industry: Built By Entrepreneurs By John LaRosa, President, Marketdata LLC August 2018 Summary What ...
Read More
Read More
The Four Basic Models For The Weight Loss Market
The Four Weight Loss Business Models By John LaRosa, President, Marketdata LLC August 2018 In the 30 years that I ...
Read More
Read More
Small Business Low On Cash? – Try Barter: By John LaRosa, Marketdata
2018 -- Many start-ups and new businesses have cash flow issues. Very common. One way to lighten the load once ...
Read More
Read More
Is Your Company Customer and Prospect-Friendly: By John LaRosa, Marketdata
2018 -- One thing should be obvious when you are in business and when your services are open to the ...
Read More
Read More
Must Read Business & Motivational Books For Entrepreneurs: By John LaRosa, Marketdata
2018 - In any field, there are certain books that everyone should read. They are simply classics, are timeless, and ...
Read More
Read More
How To Write A Good Press Release: By John LaRosa, Marketdata
2018 - Press Releases should be a regular part of any small business marketing program. Once you know the basics, ...
Read More
Read More
The Power of Broke – Bootstrapping: By John LaRosa, Marketdata
2018 -- For start-ups and entrepreneurs, having lots of money in the beginning is not always the key to success. Rather, ...
Read More
Read More
No Excuses For Bad Grammar & Spelling: By John LaRosa, Marketdata
2018 -- If you are going to be successful in business, you have to write like you are literate - ...
Read More
Read More
How To Get A Merchant Credit Card Account Quickly: By John LaRosa, Marketdata
2018 -- One of the best things one can do to increase sales as a small business owner is to ...
Read More
Read More
Websites & Traffic: By John LaRosa, Marketdata
2018 - In real estate, the saying goes that the most important thing is: Location, Location, Location. Well, with websites, ...
Read More
Read More
Websites & Search Engine Optimization: By John LaRosa, Marketdata
2018 - When you create a website, SEO, or search engine optimization, goes hand in hand. It's a basic requirement ...
Read More
Read More
Domain Names – Be Flexible and Ceative: By John LaRosa, Marketdata
2018 - The first step in creating an online presence and website is to come up with a domain name--the ...
Read More
Read More
Legal Help For A Lot Less Money – Banks Do Incorporations: By John LaRosa, Marketdata
2018 - Years ago, if you wanted to incorporate a new business, you had one option - find a lawyer ...
Read More
Read More
Using College Interns To Enhance Your Workforce: By John LaRosa, Marketdata
2018 - One very good source of inexpensive labor is the local colleges. Business students are always looking for part-time ...
Read More
Read More
Free Government Help – Small Business Development Centers: By John LaRosa, Marketdata
2018 - Small Business Development Centers are a great resource for small businesses, entrepreneurs and start-ups. Best of all, they ...
Read More
Read More
Great Business Guides, Dirt Cheap: By John LaRosa, Marketdata
July 6, 2018 - One of the best sources of information about a variety of businesses I have found comes ...
Read More
Read More
Media Exposure – Take It With A Grain of Salt: By John LaRosa, Marketdata
2018 - You get a call out of the blue, from Fox News, or ABC, or CNN. They want your ...
Read More
Read More
Pinnacle Consulting Services – New Service
April 16, 2018 - Marketdata has created a new division: Pinnacle Consulting Services. Pinnacle is a network of companies and ...
Read More
Read More
Diversification & Distribution: Keys To Success: By John LaRosa, Marketdata
March 23, 2018 - In my 30+ years of tracking various businesses and entrepreneurs, I've come to realize one common ...
Read More
Read More
What Business Schools SHOULD Teach – Omit The Fluff – John LaRosa, Marketdata
Jan. 8, 2018 - I was thinking about the courses I took way back when I was in college in ...
Read More
Read More
Government Public Domain Reports – A Valuable Free Resource: By John LaRosa, Marketdata
One of the best kept secrets that many still don't know about is the vast amount of data published by ...
Read More
Read More
Stock Analysts Only Give You Half The Story: By John LaRosa, Marketdata
If you, like me, occasionally invest in companies and listen in to the quarterly earnings calls with Wall St. analysts, ...
Read More
Read More
Leadership Courses Are Worthless: By John laRosa, Marketdata
For the past 30 years, maybe longer, many organizations have touted leadership courses, seminars and training. If you are a ...
Read More
Read More
You’re Not Too Busy, Just Inefficient: By John LaRosa, Marketdata
Have you tried recently to get a potential business partner to try something new -- a webinar, seminar, new product ...
Read More
Read More
Direct Mail Making A Comeback?: By John LaRosa, Marketdata
Today, everyone is trying to sell things via the "digital" world (email, pay per click ads online, banners, posts on ...
Read More
Read More
“We Have No Competition” – That’s B.S.! – By John LaRosa, Marketdata
How many times have you heard some company or person say that they have no competition. That what they do ...
Read More
Read More
Non-profits – Yes, They Have $ To Pay You: by John LaRosa, Marketdata
There is a common misconception about non-profit organizations--that they are "cash poor" and are entitled to get a discount, because ...
Read More
Read More
All Talk, No Action – Follow Up Once You Start! – By John LaRosa, Marketdata
How many times has this happened to you? You connect with a new person that complements what you do and ...
Read More
Read More
What Marketdata Believes – Why We Do This Work: By John LaRosa, Marketdata
Here at Marketdata, we love what we do. We love exposing the unscrupulous, the frauds and cons, the rip-offs. We ...
Read More
Read More
Here’s Why You Don’t Do Market Research Yourself: By John LaRosa, Marketdata
July 12, 2017 - Yeah, I know, you can find everything you need for free on the internet. No need ...
Read More
Read More
Book by J. LaRosa: Scam Nation: The 26 Largest U.S. Scams
June 1, 2017 - Marketdata President, John LaRosa, has released a new book entitled: "Scam Nation: Fighting The $257+ Billion ...
Read More
Read More
Doctors, Nurses, and The Weight Loss Opportunity – By John LaRosa, Marketdata
By now, it's no secret that doctors, nurse practitioners (NPs) and physicians assistants (PAs) are leaving a LOT of money ...
Read More
Read More
What’s The Deal With Online Coaching & Training Courses? – By John LaRosa, Marketdata
If you have an email address, you've probably been invited to a free webinar, podcast, or video by a self-improvement ...
Read More
Read More
Market Reports Are NOT A Commodity – By John LaRosa, Marketdata
Lately, it seems as though multi-client, off-the-shelf market research reports are being treated like a commodity. This is flawed thinking ...
Read More
Read More
Market Research Reports From India – By John LaRosa, Marketdata
In case you think my complaints about the quality of market research studies from India is just sour grapes, let ...
Read More
Read More
Cheaping Out On Market Research Can Cost You Your Job – By John LaRosa, Marketdata
Today's managers may be tempted to go cheap to cut costs on market research, using such online services as Fiverr.com ...
Read More
Read More
You Can’t Do It All Yourself – J. LaRosa
When I look around at other small businesses that are successful, I think of the saying "It takes a village." ...
Read More
Read More
How To Vet A Market Research Company – By John LaRosa, Marketdata
Not all market research companies, or analysts, are created equal. Quality can vary significantly, affecting the market or industry report ...
Read More
Read More
Customization of Market Research Reports? – By John LaRosa, Marketdata
There's a new trend going on with some market research publishers, usually ones based overseas in India, the UK and ...
Read More
Read More
“Solutions” For Everything – J. LaRosa
Ever notice lately that a huge number of companies are using the word "solutions" in their company name, and job ...
Read More
Read More
End Age Discrimination – I Want Senior Partners! – J. LaRosa
If you are over age 55, like me, I don't have to tell you how potential employers treat you--like you ...
Read More
Read More
How Valuable Is Your Time? – DIY Market Research – J. LaRosa
Are you doing your own market research? This could be very cost-inefficient. You could be spending more money (via your ...
Read More
Read More
Why Don’t People Call Any More? – J. LaRosa
Have you noticed lately that many company websites don't include a headquarters phone number, easily seen, so you can contact ...
Read More
Read More
Stock Analysts Still Don’t Get It – J. LaRosa
When talking about the weight loss market, success is always related to qualitative factors: whether the company has products & ...
Read More
Read More
$99 Industry Overviews: Quality Facts, Fast – J. LaRosa
Investors, marketing managers, entrepreneurs and more need fast, accurate data that provides the basics about a market or industry. Marketdata's ...
Read More
Read More
The importance of having analysts in the U.S. – John LaRosa, Research Director
Lately, there has been an explosion of new market research companies (publishers and resellers) from India entering the market. Most ...
Read More
Read More