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Category Archives: Uncategorized

“Solutions” For Everything – J. LaRosa

Ever notice lately that a huge number of companies are using the word "solutions" in their company name, and job titles?  Examples: Marketing solutions specialist. Business solutions manager. Customer solutions advocate. Or, how about...  Acme Sanitary Solutions (translation: a janitorial service), or ABC telecommunications Solutions (translation: a cell phone service). Really?  Why can't we just…
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End Age Discrimination – I Want Senior Partners! – J. LaRosa

If you are over age 55, like me, I don't have to tell you how potential employers treat you--like you don't exist and are over the hill. Well, I disagree. In fact, one day I hope to form a company comprised of consultants ONLY over age 55. We have more experience, more skillsets, are more…
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How Valuable Is Your Time? – DIY Market Research – J. LaRosa

Are you doing your own market research?  This could be very cost-inefficient. You could be spending more money (via your labor cost per hour) than you are saving by not purchasing research reports that have been done already. If you make $50,000 per year, that's $960 per week, or $24 per hr. If you spend…
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Why Don’t People Call Any More? – J. LaRosa

Have you noticed lately that many company websites don't include a headquarters phone number, easily seen, so you can contact them with questions about their products & services? When you click the "contact us" link, it usually takes you to an email form you must fill out (and hope that they respond, maybe in a…
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